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Search Engine Optimization and Search Engine Rankings
Let's talk about SEO.
SEO has a bad rep, because the SEO companies lie to you, or over-charge you for what they do, or do an incomplete job.
And even the term "SEO" is incomplete. SEO stands for "Search Engine Optimization". While this is good, and a must, it's only 25% of the actual things you need to do to "corner the market" on Search Terms for your business, products, or services.
We're different and better. We focus more on SER, which stands for "Search Engine RANKINGS or RESULTS" - and that's what you actually want. We go through the SEO setup, and train you what to do in the future, so you can do it yourself and get the same results for less expense.
But then we go after what makes your company sit on the top pages of ALL Search Engines, not just Google. Organic Results. While Google (and all Search Engines) can put their ads all over the page, when you get to the Organic Results, you'll be there.
Pay attention to SEO companies that push Google (and ONLY Google). Wouldn't it be better to be at the same rank on EVERY Search Engine? We think so. Plus, with Google doing their censoring and selling your personal information, they're dropping in use by many users.
And, on top of all that, we'll do it for about half the price of any other SEO company. Charge you $500-$2000/month for only doing work the first month? Not us. We charge for work when we do it, then only enough to cover work and expenses after that. We know that "subscription-style" billing is pretty much a hoax these days. You constantly pay for a product that is worth less that you eventually pay. Kind-of like your home mortgage that makes you pay interest first, then the principle. You end up paying double what your house is worth.
Our techniques are different, and proven, and we can show you that they work. Just ask us.
A sad fact: You, as a small company, can't possibly put the money into "cornering the market" on a generic Search Term. The "Biggies" have that covered. If you're a Real Estate company, you'll never get first-page Results for "real estate". If you're a Hotel/Motel, you'll never get first page for "hotels". However, we can corner the market on "niche" or "local market" terms, or custom/specialty terms for your business. This is what we do.
We have a few other "secrets" or custom procedures we do to make it even better, but we save those for paying customers.
Send us an Email or call.
And read on to what our web site platforms can do:
We don't presently offer an SEO package that we will do for you, but we offer something better:
- First, our SAW control panel automatically sets up pages with the proper MetaTags so that they are optimized for search engine spiders/crawlers (something other hosts charge for). These include the Key Words tag, the Title tag, the Description tag, and the Robots tag.
- Second, our SAW control panel has a "key words" field in the Page Defaults section for search engine spiders/crawlers. These key words are automatically and dynamically generated every time a visitor loads a page, so there is no need to change the key words on every page individually! This feature is so easy to use, you can change key words in an instant and re-submit your URL to the search engines to be re-indexed with the new key words (something other hosts charge for).
- Third, for sites that have a lot of pictures or graphics, we show you how to put "Alt Text" or "Titles" or "Captions" (whichever is best in the situation), on your pictures so that Search Engines pick up the text to index.
- Fourth, for sites that are all Flash or have graphic menus, we assist you in creating a site map page (if you want) to direct the search engine spiders where to go (something other hosts charge for).
- Fifth, we edit the "robots.txt" file on your domain to better direct the search engine spiders where to go (something other hosts charge for).
- Sixth, we give you information and direction in submitting your web site to search engines yourself, thereby giving you all you need to get your site high in the rankings and saving you tons of money.
- Seventh, we help you create a "Links" or "Business Partners" page to advertise other businesses' web sites from yours, and hope that those businesses will link to your site. This is one of the best ways to get higher rankings in the search engines.
- Eighth, we contact all of our other web site clients and ask if they will include your link on their links page, and if you will include them on yours (barring any competing or conflicting businesses).
This is all for free or included in the price of the SAW or hosting. Now, the very best way to get higher rankings in the search engines is with visits/hits. One of the best ways to insure more hits is to give your customers a reason to come back and visit your web site. One of the best ways to get visitors to return is dynamic (changing) information. We encourage you to have a page of local information that you change with the season. We give you the tools to be able to change this information quickly and easily from any machine, any time. The rest is up to you!
Little Pines, Inc.
The Highest Quality New and Used Computers, Networking, and Web Sites
560 E. L. Clark Lane Smoot , WY 83126
Phone: (307) 886-1122 - aortenzio@little-pines.com
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